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free training guides
TO LEARN POLICE MARKETING!

Forget the boring in person classrooms, we're putting the knowledge you need to improve your police recruiting right in your hands any time you want it!  Click on the pictures of the guides below to download your free copy and start learning like it's 2025!​

Social Media Content Calendar guide logo

No matter if you’re brand new to police marketing and recruiting, a seasoned recruiter, manager, PIO, or anyone who is tasked with creating social media content for your agency, my social media content calendar has got you covered!

Chalk full of all the police related social media content ideas you need to attract more police officer applicants and help fill up your feed delivered to your inbox month after month. 

Click on the picture of this free training guide to learn more and download today!

Social Media Content Calendar

Social Media Job Posting Photo Makeover guide logo

Get ready to take your police recruitment social media job posting photos from drab to fab in four simple steps with my Social Media Job Posting Photo Makeover guide!

This free guide will teach you exactly what you need to turn social media eyeballs into Police Officer applicants by creating attention grabbing job post photos that will help you pique interest, build trust, and give a clear route to learn more all in the 2 to 5 seconds online that you have to do it!

Click on the picture of this free training guide to learn more and download today!

Job Posting Photo Makeover

Police Recruiters Guide to Social Media Video guide logo

Police Recruiters Guide To Video

Social media video is all the rage these days and if you don't quite understand it, you can spend a lot of time and money on a police recruiting video that delivers zero results!

This guide has all the 'bread for your head' that you need to fully understand social media video and how you can optimize yours to finally start attracting high quality Police Officer applicants to your agency again.   

Click on the picture of this free training guide to learn more and download today!

Marketing For Cops Newsletter Guide cover

Ready to start recruiting like it's 2025?  My Marketing 'For Cops' Newsletter will teach you how to market your agency like a pro in no time!

Loaded with all the information you need to improve your testing and hiring process, background investigations, and everything else police recruiting.  This newsletter is delivered straight to your inbox every Thursday morning and will help you take control of your recruitment efforts so you can start winning with recruiting! 


Click on the picture of this free training guide to learn more and subscribe today!

Marketing 'For Cops' Newsletter

social media rap sheet guide logo

It’s a mile long, and full of the information you need to determine which social media platforms are right for your agency's police recruiting efforts.  

In this free guide you’ll get a breakdown of 8 of today’s hottest social media platforms, the pros and cons for each when it comes to police recruiting, examples of how I use each platform at my own agency, insight into what I’d do on each platform if I had more time in my day, and...my recommendation on using each platform for police recruitment purposes.  

Click the picture of the guide to learn more and download today!

Social Media Rap Sheet

*Want to know when we add a new one?  Join the Police Marketing Squad below and we'll let you know when new guides are available!

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